Best Agrolife Group, an agrochemical company, has received regulatory approval for the patented herbicide \u201cShot Down\u201d and the under-patent advanced insecticide \u2018Bestman\u2019. A media statement said this approval paves the way for the company to launch these innovative products in the fourth quarter of the current fiscal. While \u2018Bestman\u2019 will see traction in the rabi season itself, \u2018Shot Down\u2019 will see effective sales in the Kharif season.<\/p>\n
\u2018Shot Down\u2019, a proprietary herbicidal formulation combining Haloxyfop-R-methyl and Imazethapyr in a Microemulsion formulation, offers farmers a tool for controlling invasive weeds across groundnut and soyabean crops, it said.<\/p>\n
\nInsecticide blend
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This product targets a segment valued at approximately \u20b92,000 crore. Best Agrolife is targeting an initial revenue of \u20b970 crore from \u2018Shot Down\u2019 in its first year of launch, and expects to grow sales to around \u20b9300 crore over the next few years, it said.<\/p>\n
\u2018Bestman\u2019 is an insecticide blend of Fipronil, Abamectin and Tolfenpyrad in a suspension concentrate formulation. This under-patent formulation provides control against multiple pests such as aphids, thrips, mites, and the notorious fruit borer, it said. These pests are particularly challenging for chilli farmers.<\/p>\n
With an estimated market segment size of \u20b93,000 crore in pest management solutions for chilli, cotton and vegetable crops, Best Agrolife anticipates sales of \u20b970 crore from \u2018Bestman\u2019 within the launch year, with projected incremental growth of \u20b9250 crore in the ensuing years, it said.<\/p>\n